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Social Media
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Color Palettes for the Rebel Brand Archetype
Branding, Brand Archetype Sara Schultz 2/22/24 Branding, Brand Archetype Sara Schultz 2/22/24

Color Palettes for the Rebel Brand Archetype

Outspoken in what they believe in, Rebels are bold and noticeable. They don’t necessarily try to stand out, but because of their disruptive nature, they tend to be seen.

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Rebel: Fonts
Branding, Brand Archetype Sara Schultz 3/8/23 Branding, Brand Archetype Sara Schultz 3/8/23

Rebel: Fonts

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Rebel: Branding Inspiration
Brand Archetype Sara Schultz 3/8/23 Brand Archetype Sara Schultz 3/8/23

Rebel: Branding Inspiration

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Rebel Brand Archetype
Brand Archetype, Branding Sara Schultz 8/11/22 Brand Archetype, Branding Sara Schultz 8/11/22

Rebel Brand Archetype

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Stop trying to be consistent.

“Consistency” is shoved down our throats like the end all be all success maker of socials. 

And it’s not.

Instead… 

Start trying to be craveable.

Consistency gets you seen.
Craveability gets
I’m dropping something BIG inside Hooked™ (but only if you’re live 👀)

November’s giving “she’s doing whatever TF she wants” energy (and maybe a little chaos).

Between client launches (YAY), the holidays cr
COMMENT HOOKED and I’ll get you in…

But really. Your ChatGPT isn’t dead…
It’s just untrained. So you gotta resuscitate it. 

If your outputs sound like a gen Z new intern no matter what you ask…

it’s bec
“chattyG, write a poetic prose about Hooked™…”

And it did 👇

“Hooked is the moment you remember what it feels like to create from ease again. It’s the quiet spark that turns into flow, the rhythm that builds wit